The highly anticipated HNBA Sales Convention, a celebration of exceptional achievement, collaboration and excellence, was recently held at the Hilton Colombo. This stellar event served as a platform to honor and felicitate the very best of HNBA's sales force, whose exceptional prowess helped HNBA record one of the best year’s ever recorded in the company’s history. The event was graced by the Chairperson of HNB Assurance PLC and HNB General Insurance Limited Mrs. Rose Cooray, Board Directors, CEOs of HNB Assurance and its wholly owned subsidiary HNB General Insurance Limited, Corporate Management Committee members along with other invitees, sales staff and their spouses. A total of 350 plus awards were handed out under the categories Bronze, Silver, Gold, Super Gold, Premier Gold and Grand Awards, recognizing the efforts of those from the Advisor Distribution Channel. Further, the 81 MDRT winners along with the 02 COT winners were felicitated during the event. The pinnacle award of the night for ‘Best Sales Advisor’ was awarded to Ms. Shamali Liyanage, who won the award for the second consecutive year. Speaking at the event, Mrs. Rose Cooray, Chairperson of HNB Assurance PLC and HNB General Insurance Limited, expressed her admiration and conveyed her best wishes to the winners, stating "I’m delighted to be present here today where we recognize and honor our top advisors, whose unwavering dedication has immensely contributed to our company's resounding success in 2022. A lot of us expected the Covid 19 pandemic to accelerate and replace face-to-face selling with digital alternatives, however, you have all proven that the human touch still plays a vital role in the insurance industry, especially in building confidence and loyalty among our valued customers. So, my congratulations to all the winners tonight, may you grow from strength to strength.” Chasing after a very ambitious target of attaining a 10% market share in 05 years, HNBA CEO, Mr. Lasitha Wimalaratne was full of praise for his team for recording the best year in the company’s history, “We’ve made great headway into achieving our goal of 10 in 05. If we maintain this momentum and passion, while continuing to stay ahead of the industry growth, we certainly can achieve that number. I’m extremely grateful to each one of you for supporting our company’s goals and driving them individually and collectively. So, tonight is dedicated to all of you, to celebrate your incredible achievements and outstanding performance. I firmly believe that these achievements celebrated tonight will only propel us forward, motivate and help us emerge as a better organization. As I extend my heartiest congratulations to our top performers, I emphasize again, you – our people, remain the driving force behind our success and we will continue to support and provide you with all necessary resources required to excel in your roles.” The remarkable success of 2022 was attributed to the sheer determination of the Advisor distribution team, “The advisor distribution channel grew and contributed 53% to the total company’s GWP, and 60% to the company’s new business premium, during one of the most turbulent years we’ve seen in the recent past.” Opined, Chief Business Officer / GM – Advisor Distribution Channel of HNBA, Mr. Harindra Ramasinghe. "The strength of HNBA's Sales Force was reflected in our financial achievements throughout 2022. We will continue to strengthen our highly professional and performance-driven sales force to capture new market segments across the island and expand our footprint. I am extremely proud of your accomplishments and have no doubt that even greater achievements await us as we embrace new technology and continue to improve our customized solutions. Congratulations to all winners tonight, I am confident that you will all continue to inspire and overcome every obstacle and keep the HNBA banner flying high.”
Sep
HNB Assurance PLC (HNBA) proudly joins hands with the rest of the industry to mark Insurance Month 2025, reaffirming its commitment to safeguarding the dreams, aspirations and financial security of Sri Lankans across the nation.In recent years, HNB Assurance has emerged as one of the most dynamic players in the sector, consistently delivering growth while earning the trust of its policyholders. Guided by a customer-first philosophy, the company has expanded its reach, refined its service delivery, and invested in technology to ensure protection remains accessible and relevant in today’s fast-changing world.Sharing his thoughts on the significance of Insurance Month, Mr. Lasitha Wimalaratne, Executive Director / CEO of HNB Assurance, stated, “Insurance Month is more than a celebration, it is a reminder of the vital role our industry plays in strengthening the resilience of individuals, families, and businesses. At HNB Assurance, we remain dedicated to deepening trust, driving awareness and creating value for our stakeholders through innovative solutions and a strong service ethos.”In terms of providing innovative solutions, HNB Assurance has been at the forefront of product innovation, introducing solutions tailored to evolving customer needs. Among its recent additions are Family Guard and Privileged Fast.“Our product philosophy has always been centered on people, their aspirations, their concerns and future. By continuously listening to our customers and understanding their requirements, we are able to create solutions that not only safeguard them from risk but also empower them to live with confidence.”, added, Mr. Wimalaratne.This year’s celebrations also come on the back of multiple recognitions for HNB Assurance, including being named the Best Life Insurance Company by Global Brands Magazine UK, winning the Life Insurance Sector Award at the National Business Excellence Awards, being recognized as the Best Life Bancassurance Provider, receiving the Great Place to Work Certification and being honored as one of Sri Lanka’s Most Outstanding Women-Friendly Workplaces. Collectively, these accolades not only highlight the trust and confidence placed in HNB Assurance but also serves as a testament to the way the company continues to celebrate its people, its customers and its journey forward.As the company looks ahead, it remains committed to advancing the industry through customer-centric innovation, meaningful partnerships and sustainable practices. With Insurance Month serving as a platform to raise awareness and celebrate achievements, HNB Assurance continues to stand as a trusted partner in protection for all Sri Lankans.
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HNB Assurance PLC (HNBA), one of Sri Lanka’s leading life insurance providers, has once again been honoured as one of the nation’s most outstanding women-friendly workplaces at the 2025 Satynmag Women Friendly Workplace Awards. This accolade, which marks the fourth such recognition for HNBA, underscores the organisation’s enduring dedication to creating an inclusive, progressive and empowering work environment for women across all levels of the company.The Women Friendly Workplace Awards are designed to spotlight corporations that actively promote gender equity, cultivate inclusive leadership, and champion the advancement of women within the corporate sphere. In receiving this recognition year after year, HNB Assurance continues to demonstrate that its policies and practices are not only consistent but also continuously evolving to meet the changing needs of a modern workforce.“At HNB Assurance, we believe that an enlightened workplace is one where every individual, and especially women, feel empowered to grow, contribute and innovate,” said Mr. Lasitha Wimalaratne, Executive Director / CEO of HNB Assurance. “This recognition reflects not only our dedication to embedding best-in-class HR practices, but also our conviction that true organisational strength is forged through women-friendly policies, inclusive leadership, equitable opportunity and a culture that celebrates and cultivates excellence. My sincere thanks to Satynmag for this recognition. We are honoured to be recognised as a women-friendly workplace and remain steadfast in our commitment to setting new benchmarks for empowering women in Sri Lanka.HNBA’s Head of Human Resources / DGM, Mr. Navin Rupasinghe, reflected on the achievement stating “Over the years, we have introduced a series of targeted initiatives from wellbeing programmes and leadership mentoring to structured training and responsive grievance mechanisms which go beyond symbolic gestures and instead create a tangible impact in the everyday professional lives of our employees. Winning this accolade for the fourth time assures us that these interventions are not only appreciated externally, but are also deeply resonant internally, helping us to build trust and loyalty across the organisation. I wish to extend my sincere gratitude to the in.she committee, whose contributions have been pivotal in translating our vision into meaningful action, and who continue to drive the progress that we are proud to celebrate today.”
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HNB Assurance PLC, one of Sri Lanka’s fastest-growing insurance providers, has been recognized as the Best Life Insurance Company – Sri Lanka 2024 by Global Brands Magazine, UK. This international accolade emphasizes HNBA’s position as a strong player within the life insurance sector, continuously raising the bar in customer experience, innovation and industry excellence.Throughout the year, HNBA has been celebrated with numerous local and international accolades, including being named the Insurance Sector Winner at the National Business Excellence Awards and Runner-up for Excellence in Local Market Reach (National Level). The Company has also been recognized as the Best Life Bancassurance Provider by the Global Banking and Finance Review for five consecutive years, listed among the top 40 Best Workplaces in Sri Lanka and ranked 09th among large scale work places by Great Place to Work, honored as Sri Lanka’s Most Outstanding Women Friendly Workplace 2024 and acknowledged as a Company with Great Managers.These recognitions highlight the balance of HNBA’s focus on business performance, the strength of its people, and a culture that empowers growth, the very foundations that have made the Company one of the strongest and most respected players in the insurance industry today.Speaking about the award, Mr. Lasitha Wimalarathne, Executive Director / Chief Executive Officer of HNB Assurance, stated, “Being recognized as the Best Life Insurance Company by Global Brands Magazine is an honor, as this award validates the collective efforts of our dedicated team and our commitment to protecting the dreams and aspirations of our policyholders. Our journey of growth and recognition is driven by a simple principle, keeping our customers at the heart of everything we do, while embracing innovation and building trust across every interaction. Our strong financial performance reflects this and gives us the confidence to expand further in delivering meaningful protection to all Sri Lankans. My sincere thanks to the Global Brands Magazine for this recognition and I dedicate this award to every single person who is a part of the HNBA family.”
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