HNB Assurance PLC (HNBA) recently partnered with AETINS-KGiSL, a leader in innovation and information technology in order to upgrade its core system. The agreement was signed by Mr. Lasitha Wimalaratne, Chief Executive Officer of HNBA and Ms. Saraswathy Sarangapany, Vice President, Insurance Practice of KGiSL in the presence of Mrs. Rose Cooray, Chairperson of HNBA and its fully owned subsidiary, HNB General Insurance Limited (HNBGI), Mr. Dilshan Rodrigo, Non-Independent/Non-Executive Director of HNBA, Dr. Prasad Samarasinghe, Alternate Director - Non-Independent/Non-Executive Director of HNBA and HNBGI, Mr. Suneth Jayamanne, Chief Information Officer of HNBA & HNBGI and Mr. Ravindra Mohan, Director, Insurance Solutions and Consulting of KGiSL.
Expressing her views, Mrs. Cooray stated, “In today’s context information technology and every component associated has become vital for the survival of business ventures across the globe and the success of businesses highly rely on efficient processes and systems to cope up with demands and challenges in the market. This partnership reflects on our vision to transform HNBA into an even more progressive, dynamic, and innovative business. A system of this nature combined with the core competencies, expertise and knowledge of a vibrant and energetic team will lead HNBA in the right direction to build a legacy of its own”.
Mr. Lasitha Wimalaratne, Chief Executive Officer of HNBA stated, “Innovation and technology go hand in hand and if we are to digitally disrupt the market we should be fully geared with the latest technology, systems and processes and this partnership will enable us to gain access to a more efficient core business system. The new system will help us rethink and reengineer the core pillars of the business to achieve agility in everything that we do and say and thereby enabling seamless integration between the superlative experience that we provide to our customers and core business system”.
Speaking on the new core system, Chief Information Officer of HNBA and HNBGI, Mr. Suneth Jayamanne stated, “HNBA embarked on a journey to completely transform its processes and systems and this is a key milestone in the journey. This system will continue to enhance flexibility, efficiency, performance and digital capabilities within the organization and its value chain. The team at HNBA is excited to partner up with a leader in this sphere and look forward to combining strengths and sharing synergies”.
Ms. Saraswathy Sarangapany, Vice President, Insurance Practice of KGiSL shared her views stating, “We are indeed thrilled to join hands with HNB Assurance, a leader in the life insurance market in Sri Lanka. This partnership will surely help HNBA to reshape and set new benchmarks in the industry. This core system will provide accurate and timely information and calculations whilst increasing efficiency and productivity of employees at the same time reducing the scope for errors. It also provides 360-degree insight of customers for more upselling and cross selling and enhances meaningful engagement with customers as business agility is instrumental in taking any entity to the next level. The new core system will be implemented within a short span of time, and we are confident that this system will help HNBA and its teams to optimize and improve level of efficiency and to keep pace with ever-changing technology”.
HNB Assurance PLC (HNBA) is a leading Life Insurance Company in Sri Lanka with a network of 64 branches. HNBA is a Life Insurance company with a rating of ‘A+’ (lka) by Fitch Ratings Lanka for 'National Insurer Financial Strength Rating'. Following the introduction of the segregation rules by the Insurance Regulator, HNB General Insurance Limited (HNBGI) was created and commenced its operations in January 2015; HNBGI continues to specialize in motor, non-motor and Takaful insurance solutions and is a fully owned subsidiary of HNB Assurance PLC. HNB General Insurance has been assigned a 'National Insurer Financial Strength Rating' of ‘A+’ (lka) by Fitch Ratings Lanka Limited. HNBA is rated within the Top 100 brands and Top 100 companies in Sri Lanka by LMD and HNB Assurance has won international awards for Brand Excellence, Digital Marketing and HR Excellence including the Great Place To Work® Certification, and won many awards for its Annual Reports at award ceremonies organized by the Institute of Chartered Accountants of Sri Lanka.
KGiSL is a BFSI centric multiproduct Enterprise Software company focused on Banking, Insurance, Capital Markets, & Wealth Management segments. KGiSL by roots believe in being empathetic to customers and offering products and services that delivers business outcome.
Oct
HNB Assurance PLC proudly introduces HANA, HNB Assurance Next-Generation Assistant, novel AI-powered chatbot designed to transform how customers connect with them. Developed as part of HNB Assurance’s drive to embrace cutting-edge technology and reimagine customer service, HANA delivers instant, 24/7 assistance, making insurance simpler, faster and more intuitive for every policyholder. From policy inquiries to claims guidance and company updates, HANA offers seamless, personalized interactions that remove the need for wait times on calls or branch visits.Speaking on the launch, Lasitha Wimalaratne, Executive Director and CEO of HNB Assurance PLC, said, “At HNB Assurance, our priority has always been to place the customer at the heart of everything we do. With HANA, we are taking that promise to a new level by introducing a virtual assistant who is always available, always informed and always ready to help. This is not just a launch, it is a reflection of the significant investments and digital roadmap we have developed over the past few years to leverage technology in making insurance easier and more accessible to meet the evolving needs of our customers. My sincere thanks and congratulations to all the teams involved in making this milestone a reality and elevating the way we serve our customers.”Highlighting the vision behind HANA, Suneth Jayamanne, Chief Information Officer / General Manager of HNB Assurance, stated, “Implementing HANA is more than deploying a chatbot, it is about embedding intelligence into every interaction. Powered by advanced natural language processing (NLP), machine learning algorithms and deep integration with our core systems, HANA is designed to handle complex queries, learn from vast datasets, and deliver responses with human-like understanding. We certainly believe that his launch is an exciting first step in our broader strategy of using AI to create meaningful, customer-centric experiences. I would also like to extend my sincere appreciation to CodeGen International (Private) Limited for their invaluable contribution in turning this vision into reality.”As one of Sri Lanka’s leading life insurers, HNB Assurance continues to invest in new digital capabilities that deliver convenience and confidence, allowing customers to engage with the company on their own terms. Customers can now meet, experience and explorer HANA by accessing the website, www.HNBAssurance.com.
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Oct
HNB Assurance PLC (HNBA) recorded outstanding success of its sales team at the Life Industry Sales Competition held during the NAFLIA Conference, where the Company secured eleven prestigious accolades across both the Advisor Channel and the Partnership Channel. Demonstrating exceptional performance and commitment, the winners from HNBA delivered outstanding performances at a national level, showcasing the strength of the organizationThe accolades spanned a diverse range of categories including Fast Starters, Advisors, Supervisors and Bancassurance Officers, reflecting the collective strength and capability of HNBA’s sales force.Among the winners, Ms. Gammeda Liyanage Deepa Shamalie was recognized as Best Advisor – Silver, while Mr. Anjula Prasath Thilakarathne earned the Best Advisor – Bronze award. In the Bancassurance category, Ms. Dinushika Ratnayake was awarded Best Bancassurance Officer – Silver, and Mr. J. I. M. Fernando secured the Best Bancassurance Officer – Bronze.In the supervisory categories, Mr. P. J. K. K. Jayarathne distinguished himself by winning the Best Supervisor – Gold, while Mr. Alan Baker, Regional Partnership Head – Northern Region, was honored with the Best Supervisor – Bronze award.HNBA’s Bancassurance Fast Starters also made their mark at a national level, with Ms. V. Kirushalini achieving Gold, Ms. Lakmali Pusalle securing Silver, and Ms. Thilini Lakmali being recognized with Bronze.In the Advisor Fast Starter category, Ms. Bhagya Sewwandi triumphed with the Gold Award, while Ms. Anoma Kumari followed with the Silver Award, completing a remarkable sweep across the board.This remarkable accomplishment is a testament to the success of HNB Assurance’s sales force, whose consistent efforts continue to uplift the Company’s standing in the insurance industry. The recognition gained at the Life Industry Sales Competition not only celebrates individual achievement but also underscores the organization’s commitment to nurturing talent and driving excellence across all levels of its operations.
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Sep
Breaking boundaries in brand storytelling, HNB Assurance proudly bagged a Silver at the Dragons of Sri Lanka 2025 Awards for its Virtual Avurudu Village campaign under the Digital Category. This innovative initiative redefined how traditions can meet technology, turning a beloved cultural festival into an immersive digital experience that struck a chord with a new generation of audiences.Commenting on this achievement, Lasitha Wimalarathne, Executive Director / CEO of HNB Assurance, stated, “We are very pleased to receive this Silver Dragon for our Virtual Avurudu Village campaign. At HNB Assurance, we believe in constantly exploring new and innovative ways to connect with people and this campaign was a perfect example of that. By reimagining a traditional celebration in a virtual format, we were able to create an engaging experience that resonated strongly with both younger and wider audiences. My sincere thanks and heartfelt congratulations to all the teams involved in designing and delivering this campaign.”Sharing his thoughts, Dinesh Yogaratnam, Chief Marketing and Customer Experience Officer/ General Manager of HNB Assurance, added, “Winning a Silver Dragon this year reinforces the importance of evolving our communication strategies to keep pace with consumer trends. With Virtual Avurudu Village, we not only embraced innovation but also stayed true to our cultural roots by bringing Avurudu festivities to a digital platform. This enabled us to create a unique blend of tradition and technology, opening the door to new audiences while strengthening brand affinity. I’d also like to extend my gratitude to our digital partner, Kites Global, for their contribution in bringing this idea to life.”
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