HNBA News

HNB Assurance, a prominent Life Insurance provider in the country, joined the prestigious ranks of MDRT’s Top 100 Global Companies, reaffirming the caliber and quality of the sales force the company has in its possession. 2022, was a remarkable year for the company, with 194 of its Insurance Advisors and Bancassurance officers becoming Million Dollar Round Table (MDRT) qualifiers, a prestigious achievement within the insurance sector. MDRT, The Premier Association of Financial Professionals, which was formed in 1927 is an independent association with a global count of over 72,000 professionals affiliated to insurance and financial services in over 500 companies, where membership is exclusively to those that surpass the given threshold. Mr. Harindra Ramasinghe, Chief Business Officer Advisor Distribution Channel, stated, “Being recognized as a top global performer and to be one of the only two Sri Lankan companies on the list is a significant milestone for HNB Assurance. This is very well deserved, as our Advisors have worked extremely hard and contributed immensely over the past couple of years, making HNBA one of the fastest growing Insurance companies in the country, despite the challenging economic landscape. I’m certain we will continue to build strong relationships with our customers and empower our Advisors to provide innovative solutions to meet the evolving needs of our customers." Mr. Sanesh Fernando, Chief Business Officer – Partnership Business, opined, "We are extremely proud of this well-deserved recognition. Our aim is to set a new benchmark for the company and achieve greater heights of excellence. We have the advantage of working with excellent partners who share a similar ethos as us, and are committed to continuously growing, which will only push our teams to win the trust of our customers through excellent customer service. I extend my sincere appreciation to our partners and every member of our exceptional Bancassurance and Advisor Team for their dedication and hard work, which has been instrumental in us achieving this prestigious global recognition.” This prestigious MDRT ranking is a testament to the skill and dedication of HNB Assurance's team. The company has always emphasized the importance of a well-trained workforce. Mr. Shiran Fernando, Head - Sales Training & Development, shared his thoughts, stating "Our success in producing 194 MDRT winners is 2022, is a direct result of our commitment to employee development. We firmly believe that an empowered and knowledgeable workforce is the backbone of any successful organization. Our training programs focus not only on technical skills but also on fostering a customer-centric mindset. I must commend our Advisor, Bancassurance and T&D teams for this recognition.”

HNB Assurance PLC (HNBA) and HNB General Insurance Limited (HNBGI), yet again, secured spots among the prestigious Top 100 Most Valuable Brands in the country, according to the renowned Brand Finance and LMD Business Magazine. Amidst the challenges posed by the pandemic and the economic uncertainty that was widely prevalent in the country, HNBA and its fully owned subsidiary, HNBGI, showed exceptional resilience and agility, proactively responding to customers' changing needs and swiftly adjusting insurance solutions to offer the best possible protection and support, to all its customers. The forward-thinking leadership and consistent customer-centric approach have been instrumental in both companies achieving this milestone, yet again. Mr. Lasitha Wimalaratne, CEO of HNB Assurance PLC, sharing his thoughts on this recognition, stated, “We are incredibly proud of this recognition as it serves as an endorsement to the professional excellence and the service standards offered by HNBA. We have featured in the Top 100 Most Valuable Brands by Brand Finance and LMD for over a decade now and we will continue to be steadfast in our commitment to delivering innovative insurance solutions that cater to the diverse needs of our valued customers, as we have done in the past,. So, I’d like to dedicate this recognition to all members of our staff – who continue to elevate our service standards and offerings.” Echoing similar sentiments, CEO of HNB General Insurance Mr. Sithumina Jayasundara, said, “We are in the business of selling a ‘promise’. Hence, trust and perception play a vital role in the success of our company. As a young brand, I’m delighted to see us grow in rank year after year, which certainly indicates that we are doing the right thing by our customers. I’d also like to express my gratitude to Brand Finance and LMD for this recognition.” In the face of challenging times, there is a prevalent yearning for the luxury, which is peace of mind, expressed Mr. Dinesh Yogaratnam, Chief Marketing and Customer Experience Officer. “During moments of uncertainty, the assurance of safeguarding what matters most becomes paramount, this is what we strive to offer to our customers. This recognition from Brand Finance and LMD further motivates us to continue setting new standards in the industry and cater to the evolving needs of our valued clients.”

HNB Assurance and HNB General Insurance unveiled their redesigned websites, marking a significant step in their digitization journey. With a refreshed look and enhanced features, the HNB Assurance Group is confident that the new website will assist in their expansion efforts and also help capture the attention of the young tech-savvy audience. Sharing his thoughts on the new website, Mr. Lasitha Wimalaratne, CEO of HNB Assurance, stated, "We are thrilled to introduce our new websites to our customers. In addition to its renewed look and added features, it also showcases our willingness to adjust and embrace technology to meet the evolving needs of our customers. Also, this marks a progressive milestone in our digitization journey and strengthens our position as an agile and customer centric insurance provider in the market." Mr. Sithumina Jayasundara, CEO of HNB General Insurance, highlighted the importance of this initiative and the group’s long-term strategy to revolutionize the insurance industry by embracing new technologies, stating, "This is a small step towards our long-term goal. Our redesigned website reflects our commitment to innovation and customer-centricity. During this year alone we have been able to launch Claimee – a virtual claims assistant and now the website in a fresh new look, which is all about making it convenient for the customer to engage with us. With many similar projects in the pipeline, I believe, we have geared ourselves to take a significant leap in enhancing the experience of customers when engaging with an Insurance services provider. My congratulations to the team behind the successful completion of this project." Mr. Dinesh Yogaratnam, Chief Marketing & Customer Experience Officer, added, "Our new website embodies our focus on delivering convenience to our customers. Technology, today, has enabled us to deliver an immersive experience that caters to the unique preferences of our audience. From obtaining a life insurance policy in just a matter of minutes to reaching out for support or taking a look at our investor information or financials, the new website delivers and caters to every user requirement. I must also thank our partner Xiteb Pvt Ltd and all internal teams who put in the hours to ensure we had a smooth transition all the way from conceptualization to execution. The HNB Assurance website can be accessed via www.hnbassurance.com and the HNB General Insurance website can be accessed via www.hnbgeneral.com.